Teens in the 50s
Teens had their new music, and they had their cars, and they suddenly had plenty of disposable income. Advertisers went all out to reach them: in Modern Teen, Sixteen, Seventeen, Teen Parade, Teen Screen, Teen Time, Teen Today, and just plain old Teen. Some young people had jobs. An early McDonalds employee manual reminded their young workers to “bathe often” and not to tend the service window with “bad teeth” or “severe skin blemishes.” Most importantly, kids of the fifties had fun at the sock hop, the girls in bobby sox and poodle skirts, the boys groomed with ducktail haircuts, all of them doing the stroll or the hand jive, dreaming about their drive-in dates for Saturday night.